Serial Entrepreneur · Transformational Leader · Business Strategist
You're stuck because no one showed you how to build a business — or lead one — with the right systems, strategy, and environment.
Helping business owners & organizations grow with clarity, systems, and leadership.

For Entrepreneurs
Clients come in inconsistently — or barely at all
Overwhelmed, overworked, and stuck in the same spot
No clear system to generate leads or close deals
You're working harder, but your revenue isn't reflecting it
You know what you offer is valuable — but no one seems to find you
For Corporations
Teams aren't hitting targets — and no one knows why
Leadership gaps are quietly costing you revenue and culture
Hiring the wrong people keeps draining time and money
Growth feels stalled no matter how much you invest in it
High performers are leaving before you've unlocked their potential
01 — For Entrepreneurs
You didn't start your business to spend your days chasing people down, sending follow-up messages into the void, or watching competitors win clients you're better qualified to serve. You started to build something that works — for you, and for the people you help.
Predictable, consistent lead flow every single month
Automated systems that work while you're not
The right environment to think clearly and grow fast
A strategy built around your actual goals — not someone else's template
02 — For Corporations
You can't scale a company if the people inside it aren't aligned, led with clarity, or performing at their real capacity. The bottleneck isn't the market. It's the leadership infrastructure — and that's exactly what Ruth fixes.
Leadership clarity that cascades through every level of your org
High-performance team culture built on accountability and purpose
Strategic hiring that brings in people who actually elevate the room
Organizational alignment that removes bottlenecks and drives growth
We Are Done With
Hustle without results
Confusion without direction
Growth without systems
Leadership without clarity
Effort without infrastructure
We Are Building
Businesses with unshakeable structure
Leaders who operate with total clarity
Teams built on purpose and performance
Clients who come to you — not the other way around
Revenue that reflects the real value you bring
Built & Sold
Years Leading at the Top
Global Companies Founded
Entrepreneurs Impacted

Certifications & Training
// About Ruth
Ruth Dorsainville-Hulse is a serial entrepreneur who has built, scaled, and sold businesses valued at over $50 million. She is the Founder of DNA Social Media Marketing, DNA Diversity Executive Search, and the Transformational Leadership Institute.
She didn't get here following someone else's path. She got here by building the path herself — through every difficult market, every leadership challenge, every moment that required both a sharp strategy and an unshakeable belief in what she was building.
Today, Ruth works with a select group of entrepreneurs and corporations who are ready to stop guessing and start building — with the right systems, the right leadership, and the right support in their corner.
Built and scaled multiple businesses across industries and markets
Helped business owners install consistent lead generation systems
Designed automated growth infrastructure for service-based businesses
Trained and transformed leaders and organizational teams at every level
20+ years of real-world results — not classroom theory
Two separate tracks. One standard of excellence. Choose the path that matches where you are and where you're going.
How to get clients without chasing them
Lead generation & automation systems
Strategy, accountability & the right room
Clarity, culture & high-performance teams
Hire people who elevate the room
Organizational alignment & growth planning
// Free Live Training
Most entrepreneurs are taught to post more, network harder, and follow up until someone says yes. That's not a business strategy — that's exhaustion with a strategy name on it.
In this live training, Ruth breaks down the system that changes everything.
Why most businesses struggle to generate consistent leads — and the real reason it's not your niche or your price
The exact system Ruth uses to attract, nurture, and convert clients at scale
How to automate your growth so the business runs with you — not on you
Why the lead generation problem isn't actually about leads — and what it really costs you to keep ignoring it.
Ruth's complete framework for building a predictable, automated pipeline that runs without your constant attention.
The specific tools, sequences, and triggers that convert leads into clients while you're focused on the work that matters most.
// Now Available
If you've been working hard but not growing — if every week feels like the same grind with different problems — this book will shift something fundamental in how you see your business, your leadership, and yourself.


// Now Available
If you've been working hard but not growing — if every week feels like the same grind with different problems — this book will shift something fundamental in how you see your business, your leadership, and yourself.
10% of all tournament proceeds will help fund children's education through the DNA Black Leadership Institute. Your participation directly contributes to creating educational opportunities and empowering future generations.

// The Room Matters
Growth happens faster in the right room. The entrepreneurs who build the fastest aren't smarter — they're better connected, better supported, and held to a higher standard.
Small, invitation-only groups of business owners who challenge each other, share what's working, and hold the line on growth goals that actually matter.
From intimate workshops to large-scale conferences — rooms where breakthrough moments don't happen by accident. They happen because of the people in the room.
Daily access to a curated network of entrepreneurs and leaders committed to building real things — not just talking about it. Standards enforced. Growth expected.
// Hear From the Room
Working with Ruth didn't just change my business — it changed how I understood my own capacity. The system she installed works. Not in theory. In my bank account, every single month.
Simone T.
Business Coach · Ottawa, ON
I'd worked with consultants before. Ruth is different. She doesn't hand you a report and disappear. She builds with you until it works. Our team performance improved in 60 days.
Marcus B.
CEO · Startup Founder · Austin, TX
Three months in, my revenue had doubled and I was working fewer hours. Ruth doesn't just fix the strategy — she fixes how you think about the strategy. That's the real value.
Aisha L.
Marketing Consultant · Toronto, ON
// Testimonials
See how your business appears online and discover opportunities to improve your reviews, visibility, and customer trust. Get a detailed reputation report at no cost.
// Beyond the Business
Ruth built businesses to create something larger than revenue. A percentage of every engagement directly supports an initiative that defines her purpose — not as an afterthought, but as a founding principle.
When you invest in working with Ruth, part of that investment goes somewhere that matters. That's not marketing. That's the kind of leader she actually is.
DNA Black Leadership Institute
A non-profit organization dedicated to equipping, elevating, and empowering Black leaders across business, community, and culture. Your partnership with Ruth helps build this mission from the inside out.
$50M+
In business value built and sold — creating proof that expertise becomes empire when paired with the right structure.
3
Global companies founded at the intersection of strategy, diversity, and transformational leadership.
% Revenue
Donated to the DNA Black Leadership Institute — because impact that waits for a convenient moment never arrives.
// Your Move
You can stay exactly where you are. Keep working the same way, hoping the results start to look different. Or you can step into a system, a strategy, and a room that actually changes the outcome.
Start with Ruth's free webinar and discover the exact system that creates consistent leads, automated follow-up, and clients who come to you.
Free. No obligation.
Book a strategy call and let Ruth's team assess exactly where your leadership and organizational gaps are — and what it takes to close them.
Corporate & enterprise inquiries welcome.
// Your Move
You can stay exactly where you are. Keep working the same way, hoping the results start to look different. Or you can step into a system, a strategy, and a room that actually changes the outcome.
Start with Ruth's free webinar and discover the exact system that creates consistent leads, automated follow-up, and clients who come to you.
Free. No obligation.
Book a strategy call and let Ruth's team assess exactly where your leadership and organizational gaps are — and what it takes to close them.
Corporate & enterprise inquiries welcome.
Founder of DNA Social Media Marketing · DNA Diversity Executive Search · Transformational Leadership Institute · DNA Black Leadership Institute (Non-Profit)
Companies
DNA Black Leadership Institute
© 2026 Ruth Dorsainville-Hulse · DNA Legacy Group · All Rights Reserved
Founder of DNA Social Media Marketing · DNA Diversity Executive Search · Transformational Leadership Institute · DNA Black Leadership Institute (Non-Profit)
Companies
DNA Black Leadership Institute
© 2026 Ruth Dorsainville-Hulse · DNA Legacy Group · All Rights Reserved